Everyone has a brand and everyone shouts it loud – but how effective is that, asks Nelly Berova, and how can you improve brand awareness for your estate agency?
Read MoreUsing local data to drive instructions
Local property data and information can bring you instructions and impress buyers, but you need to know how to access it and how to use it, says Lisa Isaacs.
Read MoreRegional report
This month we meet members of The Guild of Property Professionals in South Bucks and Berkshire, North Somerset and Salisbury.
Read MoreAgent Interview – Hannah Chappatte, Hybr.co.uk
Nigel Lewis meets a young tech entrepreneur who is making an impression on the student rental market.
Read MoreDigital marketing – Put yourself on the map
Digital marketing expert, Nelly Berova looks at the Google Business Profile – why it matters for estate agents.
Read MoreQualifications and training – RoPA is coming, so get ahead of the game
Lisa Isaacs revisits RoPA and looks at what’s filling the gap while we wait for formal qualification requirements to arrive.
Read MoreCyber-crime – ‘You’ve been hacked!’
Cyber crime is becoming too common to ignore and every agent is a potential target. But what can you do? Richard Reed talks to experts who deal with it every day.
Read MoreStrangling the landlords
Letting agents are now regularly being accused of profiteering from the shortage of rental property by pushing up rent. This is an absurd allegation but it is worth looking at what factors…
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