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Marketing

Conversion rate optimisation

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Larger agencies should use conversion rate optimisation to boost their profits, says Nelly Berova. But what does that mean?

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Products & Services

The mortgage market – the squeeze is on

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The fallout from Covid and the Stamp Duty holiday have pushed mortgage demand to unprecedented levels and some buyers are still finding it hard to get a loan, as Richard Reed discovered.

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Regulation & Law

Directors duties – a guide

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Directorships bring with them clear legal responsibilities and not even a pandemic is reason to avoid them, says legal expert Michael Budd.

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Marketing

Pixels and cookies – remarketing explained

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Employing cookies and tracking pixels on your website are your way of capturing your audience and then homing in to convert them to customers, says Nelly Berova of Art Division.

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Proptech

Virtual property viewing

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As Covid restrictions hit, the proptech community stepped forward with a range of ways to view a property remotely. Richard Reed talks to the suppliers who have sparked a revolution in how…

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Agencies & People

The Covid excuse

Link to Adam Walker Comment

A sad, personal experience with a heartless ‘corporate’ vet has Adam Walker wondering if the lettings industry could go the same way.

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