Nearly all vendors say they would prefer agents value their properties remotely instead of during a physical site visit with only 2% saying they would be happy to meet and greet in person, it has been revealed.
This extraordinary shift in consumer behaviour following the arrival of the Coronavirus pandemic, has been uncovered by Zoopla within research among consumers and agents.
It found an extraordinary increase in demand for virtual valuations, with the number of digital valuations rising by 90.5% last month compared t April.
The data highlights how, as the pandemic grinds on, vendors are increasingly keen that only the most essential parts of the sales process are completed online – with only viewings being seen as necessary.
Part of the reason for the increase in virtual valuations has been Zoopla’s decision to change how prospective vendors and agents communicate via its Adreach Express platform.
Now, rather than just asking to organise a physical appointment, vendors can also request either a virtual valuation and/or a video call with an agent.
“After a 50 day market suspension, our agent partners have told us loud and clear that they want to plough forth and rebuild their businesses, said Andy Marshall, the portals’ Chief Commercial Officer.
“Central to this is replenishing stock pipelines, without posing a risk to their own health, their team’s health, or that of their vendors.
“We hope that this provides a platform from which agents can drive engagement with new customers – who might otherwise have been deterred to proceed with a sale while social distancing guidelines are still in place.”