Zoopla
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Latest property news
Welsh 12-branch agency quits OTM for Zoopla
Leading Welsh multi-branch agency Roberts and Co has says it is to leave OnTheMarket and re-join Zoopla. The company is based in Newport in South Wales and has a further eleven offices around the region and operates in both the sales and lettings markets covering Monmouthshire, Caerphilly, Torfaen and Blaenau. Roberts & Co, which was established in 2002, says that following an internal portal review it concluded that returning to Zoopla Property Group offers its vendors and landlords the best possible marketing for their properties. Director Mark Roberts (pictured), said: “It was the right time to review our portals [after a] Roberts & Co re-branding – the opportunities that Zoopla Property Group can now offer us as a result of the Property Software Group acquisition [by ZPG] are very exciting and now is the right time to be part of this.” OnTheMarket.com has already taken Roberts and Co’s properties and listing off its website. The Negotiator contacted OnTheMarket but its spokesperson said they did not want to comment. Roberts and Co are well known in the industry, and locally, for another reason. One of its other directors, Alan Darlow, is a friend of singer David Essex and in 2008 backed the…
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Latest property news
Who are the best paid CEOs in property?
In April this year it was revealed that Foxtons CEO Nic Budden had been awarded a 19% pay rise which is likely to boost his salary to £2.3 million for 2016, up from his 2015 salary of £856,000, making him one of the best paid CEOs in property. He is one of an elite group of business leaders in our industry who earn six and seven figure total pay packages and lead companies with thousands of employees from multi-agency group to the big portals. But except for Alison Platt of Countrywide and Alex Chesterman of Zoopla, this high-flying club of top executives is a largely anonymous and invisible bunch who rarely venture out into the public eye, and whose performances are rarely examined or discussed despite being responsible for the livelihoods of many thousands of property professionals. So how do they measure up – are their public limited companies doing well? 1. CEO: Mark Allan (until June), £2.4m Company: Unite Sector: Student accommodation Revenue: +10% Share price: -12% Profit: +260% 2. CEO: Nick McKittrick, £2.3m Company: Rightmove Sector: Portals Revenue: +25% Share price: +83% Underlying profit: +16% 3. CEO: Jeremy Helsby, £2.29m Company: Savills Sector: Sales and lettings…
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Latest property news
22% of public recognise OnTheMarket, says Zoopla research
The marketing mountain that OnTheMarket must climb to catch up its two main rivals has been revealed today after Zoopla published its latest brand awareness figures. Parent group ZPG paid market research firm Harris Interactive to quiz 1,100 people about which of the three main portals – OnTheMarket, Zoopla and Rightmove – they recognised. It found that 22% recognised OnTheMarket, an increase of 1% compared to May this year, while 90% recognised Zoopla and 83% Rightmove. The responses from the research were prompted – meaning the people surveyed were shown the portals’ logos and then asked if they recognised them – but Zoopla in addition asked them to recall the main portal brands unprompted. Zoopla says this research revealed that 47% of respondents recalled its name while 39% remembered Rightmove and 3% recalled OnTheMarket. The fruits of Zoopla’s ‘always on’ promotional activity is clearly bearing fruit. In recent years it has often outspent Rightmove on TV and, for a time, had a virtual monopoly on London’s black cab advertising. Also, in July this year it wrapped an entire fleet of London buses in purple. Gareth Helm, Group Chief Marketing Officer for ZPG (pictured), says: “Our ongoing investment in brand resulting in consumers…
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Latest property news
Zoopla claims 40 branches have returned to it from OTM
Zoopla Property Group has announced that over 40 agent branches have recently returned to it after initially leaving to list with on OnTheMarket, including a raft of multi-branch agencies and several independents. These include Howard Cundey which has 12 branches in Surrey, Sussex and Kent as well as Jeffries with nine branches in Hampshire (including a recent purchase of a single-agent rival). Other smaller but still multi-branch agents include TaylorMilburn with two branches in Essex; Jon Simon with three branches in and around Manchester and Midcalf Nichols, which has two branches in Stourbridge. “Agents now firmly grasp the ZPG value proposition and cannot afford to be at a competitive disadvantage, using services that simply do not deliver value for their business,” says Mark Goddard, Managing Director, ZPG Property Services (pictured, left). “We have the most effective marketing platform, the best software solutions and are now generating new revenue streams for our partners through products such as MoveIT.” Earlier this month the company claimed that in total over 500 agents had returned to it from OnTheMarket. Zoopla currently lists at least 6,446 sales and letting agents on its site while OnTheMarket lists 3,217. These figures do not reflect the number of…
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Latest property news
Zoopla’s new offices vs the Rightmove lair
Zoopla and Rightmove are clearly not short of cash. The two portal giants last year posted profits between them totalling £169 million and some of it has made its way into their office environments. Both companies are competing for the best staff of course and, following the launch of Zoopla’s new offices on London’s South Bank, it appears the purple one is making a bid to win this workspace war. So let’s compare the two. What are the common themes that upmarket offices should include these days. Perhaps your branch could follow suit? Rightmove on the left, Zoopla on the right. Enable staff to be watched while they’re brainstorming Remind people where they’re working, with BIG LOGOS Attract staff who like gardening Give it a theme, like farming or libraries, or something
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Latest property news
New revenue opportunities for estate agents
ZPG adds mortgage pre-qualification data to applicant leads.
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Latest property news
OnTheMarket visits rise as Zoopla goes on the buses
Eight million visits recorded in June – an increase of 33 per cent since January, says CEO Ian Springett.
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Latest property news
Zoopla boss in Brexit legal challenge
Twitter hashtag garners support for ensuring correct constitutional process.
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Features
The battle for North Yorkshire
North Yorkshire has become a battleground for dominance among the portals, says Nigel Lewis.
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Latest property news
Property Software Group (PSG) goes to Zoopla for £75 million
Zoopla Property Group Plc (“ZPG”) has announced that it has conditionally agreed to acquire The Property Software Group (“PSG”), the UK’s market-leading provider of software solutions to property professionals, used in over 8,000 agency branches. PSG was sold by the Guardian Media Group in December 2013 for £17.8million, in a management buyout backed by LDC and this sale at £75 million brings a return to LDC of over four times its investment, just 27 months later. An impressive sum for a company that was established less than 10 years ago and made underlying profits of £5.1million in the last financial year (to March 2016). PSG software products provide daily workflow tools to over 8,000 estate and letting agencies (quoted as being around 40 per cent) across the UK through its cloud-based (Alto, Jupix) and desktop (Vebra, Core, CFP) software products and provides essential systems for the day-to-day management of inventory, marketing and communications as well as diary management, chain progression, business reporting tools and financial processes. PSG’s newest products, MyPropertyFile and MoveIT, provide agents with digital platforms for engaging more effectively with their clients and generating additional revenue streams from a variety of property-related services. The acquisition of PSG is,…
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