lead generation
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Marketing
Valuation leads for agents up 50% year-on-year – Rightmove
Portal says its new valuation tools and AI updates are enabling it to predict potential sellers earlier.
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Products & Services
Looking for landlords? Spectre unveils rebuilt prospecting tool
Spectre has relaunched its lettings prospecting tool, combining the UK’s most complete landlord dataset with AI-driven insights and omni-channel marketing.
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Proptech
New Zoopla product to ‘unlock £2bn in leads for estate agents’
Prospect Plus connects motivated sellers with local agents using the portal's four million homeowner database.
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Marketing
‘Only trust sales leads that have a seven-day life’, says US agency guru
US real estate mentor Fred Wilson says UK agents should remember that change is the key driver in real estate sales – not the economy, but change in the economy.
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Marketing
BLOG: Digital ‘eco-system’ is future of lead generation says agency chief
Richard Combellack says an integrated approach to lead generation needs to be both streamlined and efficient from initial contact to final conversion.
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Latest property news
BLOG: ‘LinkedIn an untapped goldmine for estate agents’
Starberry’s Ben Sellers says estate agents can harness the power of the business networking platform to enhance their business.
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Latest property news
REVEALED: How to measure the effectiveness of digital marketing
Starberry’s Ben Sellers says it is essential agents track specific metrics that provide insights into the performance of their digital marketing.
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Latest property news
BLOG: Secret to lead generation? Here’s the long and short of it
Richard Combellack says estate agents need to embrace a balanced mix of lead generation strategies to capture potential instructions.
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Latest property news
Rightmove’s push into mortgages has significant implications for estate agents
Richard Combellack says estate agents will need to pull out all the stops to remain competitive and sustain lead generation efforts.
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Proptech
Loop and Acaboom partner to drive leads
Estate agency software provider Loop has partnered with Acaboom, the cloud-based market appraisal 'toolkit'.
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