Marketing
News covering the marketing of residential property, lead generation, buying and selling and business development.
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OnTheMarket’s free Sprift appraisal leads service goes live
Agents listing on the portal can now create white-labelled Market Appraisal reports for any of the UK's 28 million properties.
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Tough questions to be put to leading property portals next month
Webinar next month will see leading portals gather to discuss their business models, fees and value for money.
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EXCLUSIVE: Property search app begins national expansion
Movestreets has been in launch phase in London and Manchester but now its CEO has big plans to go into more regions and cities.
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Estate agency’s property videos watched 1m times on TikTok
Fast-growing young estate agency says the social media platform is becoming a significant driver of leads for its partners.
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EXCLUSIVE: ‘We’re beating the other portals’ says Boomin boss
Michael Bruce says the platform is signing up 100-150 branches a week and is well on the way to having 7,000 on board.
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Service launches offering estate agents ‘laser beam’ leads
Next-Bid says its next-generation digital tech targets people most likely to buy or invest in UK property.
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BREAKING: Rightmove reports flatlining membership but jump in agent spend
Portal says it's had a good six months including that agents now spend £1,163 a month on average to use its platform.
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Property portals to face new fairness rules over paid-for ‘featured properties’
Business secretary says Government wants online platforms such as property portals to be clearer about 'paid-for' promotions.
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Spicerhaart reinvents the signboard
Spicerhaart has undertaken a major investment into its estate agency signboards with a rethink of the traditional-style board.
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Proof positive – proptech and digital marketing works
Survey shows properties marketed with professional photography, floorplans and 360° tours, with Facebook ads and premium listings, sell 48% faster.
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